Why Christian Radio?

February 28th, 2013 § 1 comment § permalink

Radio is a powerful medium for communication.  In the U.S. alone there are over 550 million radios in use including more than 170 million in vehicles as standard equipment.  That amounts to almost six radios per household! Additionally, a huge percentage of Americans have access to streaming radio through Apple TV, Roku box, a browser, or apps on smartphones and iPods.  Americans utilize radio more than any other medium during the workday, averaging over 2 hours per day listening in their cars alone!  Granted, the average commute varies greatly from metro area to metro area, but those listening averages are mind blowing! An incredible 96% of adults age 25-54 listen to radio on a regular basis with the 12+ demographic not far behind!

Why is radio so compelling that most every American family has six radios and spends hours per day listening to it?  It is, like broadcast TV, a free and over-the-air medium.  Unlike TV, however, it is a more “psychological medium.”  It draws out the listener’s imagination, emotion, and sets a creative stage in the theatre of the mind more than TV because we feel the need to picture what we are hearing, to guess at the DJ’s face, to respond to the spirit of the music, and react to advertising messages that beg us to intersect our lives with the advertiser’s product.

So one obvious question is how best to utilize this powerful medium for the Kingdom of God.

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Senator Rozenboom’s Senate Speech This Week

February 22nd, 2013 § 0 comments § permalink

Senator Rozenboom delivered a great speech on the floor of the Senate this week about their adopted son, life, adoption, policy priorities, and hope!  You can click here to see the whole thing!  This is how the pro-life message is to be spread.  Compassionately and lovingly.  Well done, Senator!